Autonomous driving and e-mobility are at the forefront of a revolution now underway in the automotive industry. This has created competition among the top automotive OEMs, with market leadership bestowed on those that are most innovative.
Electrification provides several environmental, economic and sustainable advantages. The power train of an electric vehicle has three major components: the power storage “battery”, e-drive, and a power management system. An OEM’s ability to quickly customize these complex components will be critical for success in this growing market.
Power management systems (inverters, converters, chargers, etc.) and e-drive are nothing new to this industry. However, battery design at this scale for a large volume commercial application is ocurring for the first time. The ability to cost-efficiently build a battery is what will differentiate one auto manufacturer from another.
Battery costs are already dropping, from $1000/KWH in 2010 to $156/KWH today, largely as a result of one market-disruptive producer. By 2030, projected cost could drop to $73/KWH1. The most prominent remaining impediments concern safety and battery life.