Adhesives for Craft Brewers

New Tap Rooms are Starting Up Every Day

In cities across the country, craft breweries are popping up around every corner.  It is expected 1,000 breweries will open in 2019m according to USA Today.

Part of the appeal of craft movement is the unique way brewers brand their products.  Craft brewers work to differentiate their product to the ever-changing consumer desires with creative logos and merchandise as well as product packaging.

Packaging is one way to stand out and display each brewery’s individuality. At your local grocery store or at your neighborhood barbeque, the vibrant packaging of new craft releases has slowly filled the beer aisle.  The number of conversations started from an interesting label or name are innumerable.  Most smaller brewers take advantage of mobile packaging services.  As sales expand beyond the tasting room, packaging decisions and selection are largely dictated by the mobile canner/bottling partner.  These services make it easier for breweries to expand their reach.

The transition to in-house packaging often stems from the need for more flexibility – scheduling, run size or inventory.  One of the biggest questions Henkel’s technical teams get when speaking with different craft brewers is “Where do I even start?”

Henkel’s trained experts can help with your carton and case sealing, as well as labeling adhesive applications.  We can help get your packaging lines up and running or even optimize existing lines.  Whether you are a craft brewer or an equipment manufacturer, we can give you piece of mind so you can turn your attention to what matters most – the unique flavor of your products.